When working with Kinds in the integration, you are chained to the set of kinds provided by the specific integration. Occasionally, integrations have events which require specific filters constantly to work with, which sometimes also complicates the mapping, making it less clear what the purpose is. For example, Jira. Jira issues, bugs, epics etc are all categorised under the same kind, issue . It would be nice to be able to create a custom Kind called bugs , which is the issue kind, pre-filtered with .type == 'bug' . This functionality will be extra helpful for the webhook ingestion, since there are no "types" when ingesting data through a webhook endpoint. Allowing custom kinds will enable a similar experience when working with webhook and other integrations.